Secondly, “divestment targets” involve actions to pressure governments, institutions, and investment bodies to withdraw their investments (divest) from companies proven to be involved in supporting Israel’s occupation of Palestine. HD Hyundai, Volvo, Barclays, Chevron, CAF, and several other companies are divestment targets in various sectors, including banking, manufacturing, and weapons production.
The third category is “pressure (non-boycott) targets,” which is a movement to encourage a product or service to cease its direct support for Israel. Although products or services in this category are not directly boycotted by the BDS Movement, this movement aims to exert pressure on the entities involved. Google, Amazon, Airbnb, Expedia, and Disney are examples of entities included in this third boycott category.
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Lastly, the fourth category is “organic boycott targets.” In this category, the boycott targets on products or services are not directly imposed by the BDS Movement. However, this movement supports boycotting these products or services because of their perceived support for the genocide carried out by Israel against Palestine. Examples of boycott targets in this fourth category include McDonald’s, Burger King, Pizza Hut, Papa John’s, and several others.
Meanwhile, AXA Mandiri Financial Services’ response highlights the stringent oversight and commitment of the company to international aspects involving human rights. The AXA Group ensures that all of its business activities comply with regulations and international laws, dismissing BDS Movement claims against AXA products as unfounded. This statement is expected to open further dialogue on this sensitive issue and provide clarification to the public regarding the company’s position in the complex context of the Israel-Palestine conflict.
